EcoCoconut · The founder story
A small audience.
A bigger ambition.
200 to 33,000+.
Plastic-free cleaning products. A purpose people could get behind. The next challenge was helping more people discover them.
EcoCoconut’s Instagram audience grew from around 200 to over 33,000 followers using Growth Engine and Like Exchange. For founder Lucas Eyre, the story was about more than the number on the profile. Instagram became a route to conversations with distributors around the world.
Founder-reported results. Lucas owns EcoCoconut and founded Social Growth Engine following this experience. Individual results vary.
From discovery to distribution
An audience.
New doors.
EcoCoconut’s founder reports distribution across the US, UK, Canada, Australia and the EU.
What changed for the business
The right conversation
can travel.
“…the majority of those distributors being established through our Instagram account.”
Lucas Eyre · EcoCoconut CEO
EcoCoconut owner and Social Growth Engine founder.
EcoCoconut reports distributor relationships in the US, UK, Canada, Australia and the EU. Lucas credits Instagram with helping establish the majority of those relationships. The audience gave the brand a place to show its products and connect with people interested in stocking them.
Two parts of the same problem
Get discovered.
Give people a reason to stay.
- 01
Build around a clear purpose.
EcoCoconut’s products and plastic-free mission gave its content a focus. Growth support worked alongside the brand’s own products and publishing.
- 02
Work on discovery and post activity.
The reported result combines Growth Engine and Like Exchange. Profile discovery and engagement support played different roles in that approach.
- 03
Turn attention into conversations.
For EcoCoconut, Instagram became a way to connect with potential distributors. Following up on those relationships remained part of running the business.
Start with profile discovery
Your business has a story.
Help more people find it.
Instagram Growth Engine PRO puts a dedicated account manager on your growth campaign, with manual work and a strategy around your niche.
Explore PRO · $99 / 30 daysUS$99 every 30 days until canceled. Like Exchange / Attention Engine is sold separately. EcoCoconut’s experience is not a promise of what PRO alone will deliver.
The business that started SGE
An experience worth building on.
EcoCoconut showed Lucas what a stronger Instagram presence could mean for a product business: more discovery, more conversations, and a route to new markets. That experience led to Social Growth Engine. Today, the starting point is the same: a business with something to offer, and an audience that has not found it yet.