Do you have a Youtube channel for your business? If not, then you are missing out on some great opportunities. Youtube is the second largest search engine in the world! Youtube has over 1 billion users and about 400 hours of video content uploaded to it every minute. Youtube is also one of the most popular social networks in the world with over 100 million people visiting Youtube daily.
The following 3 benefits will show you how having a Youtube channel for your business can be beneficial:
Advertise your business
Youtube is a great way to advertise your business. Youtube ads have the second-highest click-through rates of any form of advertising, also referred to as CPA(cost per acquisition). Youtube ads are also more likely to lead to a purchase than any other form of advertising. Youtube is an affordable way for your small business to promote their products or services.
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Youtube videos are powerful content that can show how an experience is like for customers and potential customers which will give you more views and shares. The video length does not matter! Youtube has short videos that are only 15 seconds long or videos up to 40 minutes in length. Show your future customers what life would be like with your product or service or tell the story of how your small business operates and why it is different.
The data you need.
You can measure many different metrics with Youtube such as the number of likes, subscribers, impressions, etc. This data helps improve marketing decisions by identifying what works best for brands so they can reach their goals faster. You can also use Youtube to measure how your business and products are doing to scale your sales.
The benefits mentioned above just scratch the surface on why Youtube could be beneficial for your business. Youtube is a great way to get content out there and stay relevant in the digital world, especially if you have an online store or blog!
If you need additional support to grow your Youtube channels or increase the engagement on your videos, use the live chatbox on our website and one of our managers will be there to help you out.